Constant Contact is a leading email marketing service provider that offers a suite of online marketing tools designed for small businesses, nonprofits, and personal ventures. Launched in 1995, it’s since grown to be a powerhouse in the digital marketing industry, providing solutions beyond just email, such as website building, e-commerce, and social media tools.
Constant Contact aims to serve small to medium businesses, nonprofits, and individuals looking to boost their online presence and outreach. Whether you’re an e-commerce entrepreneur, a nonprofit leader, or an event manager, Constant Contact has tools tailored for your needs.
Overall Rating: 4.5 out of 5
Jane Doe, Small Business Owner:
“Constant Contact’s email templates have given a professional touch to our campaigns. Their event management tool has also been a game-changer for our workshops.”
Michael Smith, Nonprofit Lead:
“Their intuitive contact management system helped us maintain better relations with our donors. Their support team is always eager to help.”
Linda Martinez, E-commerce Entrepreneur:
“Constant Contact has given my online store the edge it needed. Their e-commerce integrations are seamless, making my marketing campaigns more effective than ever.”
Ronald Gray, Event Organizer:
“The event management tools from Constant Contact have transformed how I handle registrations and promotions. It’s a lifesaver!”
Sarah Mitchell, Nonprofit Manager:
“Constant Contact’s user-friendly email templates allow us to communicate our cause in the most compelling manner. Plus, their analytics help us gauge the effectiveness of our outreach.”
Constant Contact’s Key Features:
Constant Contact provides two main plans – Email and Email Plus, with the main difference being the advanced features available in the latter.
The ‘Email’ plan covers basic email marketing, integrations, and tracking. ‘Email Plus’ includes advanced features like automation, surveys, and coupons.
Note: Prices may vary based on location and any promotional offers. Additionally, there may be discounts available for nonprofits and prepaid plans.
Constant Contact doesn’t offer a traditional free package like some other platforms. Instead, they provide a 60-day free trial for new users.
60-Day Free Trial
Price: $0 (Free)
Price: Starting at approximately $20/month (for up to 500 subscribers)
Email Plus Plan
Price: Starting at approximately $45/month (for up to 500 subscribers)
Constant Contact offers a blend of features that cater to both beginners and experienced marketers. Whether you’re looking to send simple newsletters or craft intricate, segmented campaigns, Constant Contact equips you with the tools to do so efficiently.
User-friendly email templates:
Constant Contact stands out for its vast library of email templates, which cater to a range of industries and occasions. These templates are not just aesthetically pleasing but are designed to be mobile-responsive, ensuring your messages look great on any device. With easy-to-use customization tools, even those without any design experience can create professional-quality emails in minutes.
Advanced E-commerce Integrations:
If you’re running an online store, Constant Contact is a boon. The platform offers seamless integration with popular e-commerce platforms like Shopify and WooCommerce. This means you can effortlessly import products into your emails, track customer actions, and automate follow-ups after purchase. The integrations also enable easy management of inventory alerts, abandoned cart reminders, and personalized product recommendations.
Efficient Event Management Tools:
Organizing events becomes much more streamlined with Constant Contact’s event management tools. You can promote events, manage RSVPs, and even collect payments for ticketed events directly through your emails. The platform allows for easy integration with tools like Eventbrite, ensuring a smooth experience both for the organizer and the attendees.
Intuitive Contact Management:
Managing your contact list is a breeze with Constant Contact. The platform allows you to segment your contacts based on their behavior, preferences, or any custom criteria you set. This enables more targeted marketing efforts. Additionally, the platform offers tools to clean up inactive contacts and ensure your list remains fresh and engaged. With features like list-building tools and customizable sign-up forms, you can continually grow and refine your audience.
Robust Marketing Automation:
Constant Contact excels at automating marketing processes. Once you set your criteria, the platform can send out welcome emails to new subscribers, birthday or anniversary greetings, or even specific offers based on user behavior. This ensures that your audience receives timely and relevant content, improving engagement and conversion rates. The automation tools also free up time, allowing you to focus on crafting your next great campaign.
Founded in 1995, Constant Contact has cemented its position as one of the leading email marketing service providers in the world. With its user-friendly interface, expansive template library, and advanced automation features, it has become the go-to solution for businesses, non-profits, and individual entrepreneurs eager to connect with their audience.
Constant contact goes beyond just email marketing. It has successfully branched out into e-commerce integrations, social media marketing, and event management, showcasing its adaptability in the fast-evolving digital marketing landscape. With its focus on ensuring a high level of deliverability and engagement, the platform boasts advanced tracking and analytics tools, making it easier for users to understand their audience’s behavior and preferences.
Headquartered in Waltham, Massachusetts, Constant Contact now serves millions of customers worldwide, emphasizing its commitment to innovation and customer satisfaction.
Constant Contact Highlights:
Constant Contact is not just another email marketing tool; it’s a comprehensive digital marketing solution. With its array of features tailored for diverse needs, it offers businesses the flexibility and efficiency they require to thrive in a competitive market. Whether you’re a novice looking to send out your first newsletter or a seasoned marketer seeking advanced segmentation and automation, Constant Contact is a robust and reliable platform that can cater to your needs. As the digital world continues to evolve, having a tool like Constant Contact in your arsenal ensures you remain at the forefront of effective communication and engagement.